Industry insiders report that the number of downloads from amateur authors now exceeds the number of consumers who are actually interested in reading them.
“Readership has been declining for decades, of course,” said an industry insider who wished to remain anonymous. “What with television and the internet and the proliferation of flash mobs, there are simply too many readily available forms of entertainment out there. Plus, they’re all so much easier than reading. Let’s face it, reading requires a lot more effort than just staring at something.”
Though the trend toward shorter, easier entertainment has been developing for a long time, it is an entirely different trend that now threatens to overwhelm the American book reader: the growth of self publishing. Ever since the advent of ebooks and self-publishing services such as Kindle Direct Press and Smashwords, the number of books being published has ballooned. In 2015, the number of self-published ebooks was anywhere from 600,000 to 8.2 million depending on whose sources you believe. When pressed for an exact number, a representative at Amazon told us, “It’s hard to know for sure. By the time we finish counting, the number’s already obsolete. We can’t keep a handle on it.”
“Writers are usually readers,” our anonymous source added, “and there’s part of your problem. A lot of those folks who would formerly have been reading are now working on their seven-part epic fantasy series or writing Kidnapped by One Direction fan fiction. It’s a real quandary. It’s like with photography, or being a singer-songwriter. Way more people want to produce their own albums than will ever want to buy them.”
Indeed the tsunami of new fiction may well be unstemmable. “In many cases, authors aren’t even asking for money anymore,” according to our anonymous source. “They’re giving the books away for free, just begging people to take them.”
Unfortunately for would-be authors, free may no longer be a sufficient discount.
“Good lord!” one reader told us, “My kindle is stuffed with free books! If I started now, I couldn’t read them all. But there are so many more out there! Everyday, my email gets more mailers with more free stuff, and it’s kind of hard to resist. It’s so frustrating!” She added, shaking her head, “Besides, I’m already hours behind in my Netflix binge-watching. There just aren’t enough hours in the day!”